Saatchi&Saatchi 2006 This is where I started. Where I became an Art Director. During those years I worked on different clients. Manly on Renault where I worked on campaign and product. I had the chance to understand how to shoot a car and how the car industry works.
I also worked on a TIM, La7, Intesa SanPaolo, Pirelli and so on…
Bcube 2009 When I moved to Bcube I became an Associate Creative Director. I manly worked on car like BMW, Mini and BMW Motorrad. I had the chance to work on global pitches for Coca-Cola, Adidas, WWF, Diesel and Campari.
For BMW I shooted a 360° campaign for the launch of the new Series 1. For MINI I worked on the launch of the Diesel Cooper SD engine launch. For Bmw Motorrad I worked on different campaigns and I designed the SuperBike logo the SuperBike team is still using.
For Campari I worked on 4 global calendars with Penelope Cruz, Uma Thurman, Eva Green and Kate Hudson.
With Diesel, WWF and Adidas I got shortlisted at Cannes and got different medals at the Italian Art Directors Club.
Leo Burnett 2013 Here is where I’m working as Creative Director. I kept on working on Campari and I started on ING Direct Bank, Giovanni Rana, Maserati, Fiat, Jeep, FCA, Samsung, WWF, Unipol SAI insurance and this where I won the McDonald’s pitch.
Here I work with a team of 20 people where I coordinate different projects on different brands. My expertise is not only italian but also international.
I worked in Detroit for the FIAT 500 launch in the USA.
With Samsung and with WWF I got shortlisted at Cannes and won international awards like Epica and the AdAge innovation award Isaac. In Italy I received differents medals at the Italian Art Directors Club. With McDonald's I gained a shortlist in the media category at the 2017 Cannes Lions.
Grey 2018 Since July 2018 I moved to Grey. I am currently Creative Director after a significant experience on Vodafone and Nomads Food. In 2022 I won the pitch for Edison, one of the major italian energy provider and also the social account for Honda motorcycle. In addiction to that I also won other smaller new business. In the meantime I do overview the all creative department.